Paul Carroll migrated from Magento to eStar eCommerce in late 2019. The smooth transition from an ageing solution to one that sets Paul Carroll up for future growth across four sites has been a smart move. The new sites give Paul Carroll the technology, partnership and confidence to grow the digital side of their flourishing business. This implementation demonstrates the ease of migration from Magento to eStar.
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eCommerce
David Jones sees strong online growth
David Jones sees 61.8 per cent growth online in last six months as online grew in leaps and bounds, according to a trading update from parent company Woolworths Holdings.
The True Cost (and Value) of an eCommerce Platform
An eCommerce platform is fundamental to the success of a retail business. It is the foundation of your online channel and needs to complement the bricks and mortar side of the business instead of competing with it.
As online retailers tackle an ever-changing business landscape requiring frequent platform upgrades, hardware upgrades and technical team overheads, moving to a fully supported, cloud-based, end-to-end ecommerce solution makes more and more business sense.
The Digital Store is now the foundation of your retail strategy
The digital store, once a nice to have supplement to your retail business, is now the crux of your retail strategy. Retailers who do not place enough emphasis on eCommerce are limiting their revenue opportunities. How can you ensure your eCommerce site is optimised to drive success across your retail business?